Halloween, one of the best business theme
In the end of October in major cities suddenly there are many events, especially in shopping malls and other crowded spots such as cafes and restaurants include a Halloween theme. Costume contest, dinner packages, prizes, live music and games are some of the events made welcome celebrations. Malls and supermarkets suddenly decorated with ornaments portray Halloween: ghosts, witches, skeletons, pumpkin, and melted typeface indicating eeriness. Not just entertainment, television, radio and magazines also seemed put this theme in a variety of events and editions to play movies or featuring articles and Halloween styles of dress.

What is Halloween? All we know about this event was held on October 31 and are associated with horror, spooky costumes or strange vivid eye makeup, and a large pumpkin carved with a creepy face known as jack-o-lantern. In Europe and America the children dressed in costumes going from door to door yelling “trick or treat” and get candy and sweets from the home owner. we all have experiences on how much time we spend on finding the best jack o’ lantern cupcake recipes and designing best Halloween party, or how many hours we spent in browsing the internet to get the best Halloween ideas.
According to various sources Halloween originated from the Roman celebration of the Pomona, goddess of fruits and seeds. Some other sources linked with the festival of death named Parentalia organized by the Gaelic and Celtic in the UK who is also called the Festival of Samhain or Samuin. The name is derived from the old Irish language means the end of summer. The myths associated with the pagan ceremony and was written by a Christian priest around the 10th century and into the 11th, about 200 years after the Catholic All Saints Day and set 400 years after the Irish Christian.
Halloween name was first used in the 16th century that the term derived from the language of Scotland, All-Hallows-Even (evening). The term All-Hallows is found in Old English meaning “mass day Saints” (mass day of all saints). Halloween is then carried Irish and Scottish immigrants to America in the 19th century. Halloween was spread to many countries including Canada, the mainland of Europe, Australia and even to Asia.

As well as celebrations and religious festivals like Christmas and Easter, Americans have made Halloween as an excited and party thing else involving the sale of body mass as well as exciting attractions. History or values that underlie such events as buried with fanfare and the velocity of money in it. The capitalists take advantage of the event has the potential to accumulate profit materially. Souvenirs and accessories around Halloween are best-selling merchandise in the month of October-November.
Opinions among the clergy (Christian and Catholic) also vary about this celebration. Some of them stated that one should not merely as parishioners celebrate Halloween entertainment events (fun) and not interpret it as a ceremonial worship of death, demons or ghosts. But not a few who forbade his joining in the celebration enliven. Meanwhile, in other countries this is still considered so far Halloween gimmick entrepreneur’s trade mall, department store or other entertainment media that do not follow the tradition of trick or treat or anything like that because they do not have that culture.
Effect of growing media information on various aspects of life in us enables Halloween and other trade events such as Valentine’s Day or Mother’s Day into our spaces. The traders are always looking for loopholes to make stuff stick wares fetched attributes characterize as if modern lifestyle. All were returned to us as consumers, would be tempted bandwagon or be wise consumers who selectively only buy what we need. Happy enjoying children’s shouts from door to door on Halloween night this seems like the shouts of the merchants: treat or trade!



